Struggling with Death in The Epic of Gilgamesh Essay -- Papers Gilgame

Struggling with Death in The Epic of Gilgamesh In the ?Epic of Gilgamesh,? Gilgamesh deals with an issue that nearly destroyed him. He sought after immortality so much that he put his own life on the edge. Centuries later, this quest unites our high tech, fast paced culture with the remote and different culture of Gilgamesh. Humanity has yet to find the secret of letting go of the idea of everlasting life. Many people today hold on to the topic of immortality because they find it so difficult to say goodbye to a loved one. Placing flowers on graves is a popular way to remember the deceased. Even years after the person has died, the family members and friends still go to the gravesite to reminisce. People find it difficult to accept the fact that they will never see someone again. They want to believe that the person is still there. Gilgamesh had the same problem. He made the journey looking for his friend. He couldn?t deal with the fact that Enkidu had died. He wanted him to live forever. Gilgamesh even went as far as almost sacrificing his life to find him...

Main Features of French Rule in Indochina

Main Features of French Rule in Indochina By 1893 France had colonised all of Vietnam, Laos and Cambodia and renamed it the French Indochinese Union. The French were oppressive and self-interested. They ran Indochina as a profit making venture and tried to ensure it paid for its own administration. Colonial governor Paul Doumer made the people pay for the cost of their own rule by increasing customs duties and direct taxes. He created official monopoly on salt, alcohol, and opium.Doumer concentrated on building railways and lighthouses while denying the people development and education. Before French rule 80 per cent of Vietnamese were literate in Chinese but by the end of 1940 only 20 per cent of boys were at school and a much smaller per cent of girls. The French exploited Vietnamese resources and labour. They paid the people minimal wages and forced them to work in horrific conditions. Vietnamese land was turned over to the production of rice, rubber, opium, spices and other commo dities to export for French profit.The French altered traditional land ownership and the Vietnamese peasants had to take out loans with the interest rate of up to 70 per cent to pay the rent of there land and homes. The French also introduced a currency system which was poorly understood and not trusted by the peasants who had always used bartering. With the change in land ownership came a massive change in Indochinese social structure. This destroyed village life which was the main Indochinese social unit. The village was the centre of their religious, cultural and economic lives and was the most important administrative unit in Vietnam.This destruction of the social system along with land ownership changes resulted in a small elite group of Vietnamese land owners who collaborated with the French and left the 90% of the population of the peasants oppressed and in poverty. The French ruled Indochina with force and used repressive methods to end any rebellion. They divided Vietnam in to three administrative divisions of Tonkin, Annam, and Cochinchina. A number of Vietnamese groups tried to rebel and were executed by the French. The majority of Vietnamese were Buddhist and the French tried to convert everyone to Catholicism.Anybody who rebelled against the French priests was imprisoned or executed. With the outbreak of World War Two France surrendered to Germany and allowed Japan to administer Indochina. This resulted in the destruction of culture and widespread famine. Towards the end of WW2 Japanese soldiers seized the bulk of the Vietnamese rice crop and French officials with held the remaining supplies from the peasants. This resulted in a major famine where 2 million people died. After WW2 the French tried to reclaim Indochina supported by the United States and Britain.Relations between the French and the Vietnamese deteriorated as key independence leaders Ho Chi Minh and General Giap began to fight for the rights of the Vietnamese. When the French broke the August agreement and bombed Haiphong killing six thousand civilians the first Indochinese war began. This war of attrition saw the Vietnamese develop skilled guerrilla tactics in the face of superior French fire power. By 1954 this conflict ended in the battle of Dien Bien Phu with a decisive Vietnamese victory. The Geneva conference that began the day after battle ended resulted in the end of French rule in Indochina.

Application Of Five Project Management Process Groups

A successful project requires effective management with the application of five project management process groups. Those five process groups are initiating, planning, executing, monitoring and controlling, and closing. Each process consists of inputs, outputs, tools and techniques. Throughout the project, each process group acts as a guide for project managers and their team to apply appropriate knowledge and skills in order to meet project objectives. As with every project, project teams will face challenges in each of the five process groups. First, the initiating process group consists of processes â€Å"performed to define a new project or a new phase of an existing project by obtaining authorization to start the project or phase† (PMI 49). In other words, a project manager needs proper authorization before beginning the project. To start this process group, a project sponsor must identify the business case and the stakeholders. From the business case, the project sponsor performs a feasibility analysis to determine if the technical and financial resources are available and if the project brings business value (Portny 15). The brainstorming with internal and external stakeholders helps to define the project objectives, initial scope, and project boundaries. This process group produces the stakeholder register and project charter. A project charter documents the gathered information and formalizes the authorization for a chosen project manager. When the collection ofShow MoreRelatedProject Management Is a Set of Practical Skills and Understanding Managers Use to Complete a Project535 Words   |  3 Pagesby Project Management Institute which was submitted at the beginning of this proposal, a substantial numbers of experts have defined project management. 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This paper discuss about the existing methodologies in web software development and mobile software development. INTRODUCTION: In the early history web applications are evolved from static collection of pages and graphics that has staticRead MoreA Results Oriented Hybrid It Project Manager With Experience Developing And Incorporating Business Requirements And Change Request Essay1069 Words   |  5 Pagesresults oriented Hybrid IT Project manager with experience in developing and incorporating business requirements and change request. I have analysed the present situation and then made future projections based on this knowledge and expertise. I have developed a variety of case studies and focused on user experience for Agile based projects. I have led meetings with stakeholders and then managed the business requirement and specification process. I have planned projects, prioritized sprint releasesRead MoreProject Management Has Five Basic Processes That Guide A Project1341 Words   |  6 Pages1. Explain project scope management in terms of its processes. Project scope is defined as all the work that goes into the project â€Å"Project scope is the part of project planning that involves determining and documenting a list of specific project goals, deliverables, tasks, costs and deadlines† (Schwalbe, 2011). So project scope management is the processes required to define and control the processes to ensure that all work required, and only the work required for completing the project successfullyRead MoreProposed Project Portfolio Management Process1469 Words   |  6 PagesProposed Project Portfolio Management Process Project management has grown beyond the confines of simplistic canned applications into a discipline that is in large part process, combined with common sense and inspiration. 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What specific kinds are the most influential factors, in general and for your specific organization?    How does organization culture play a role in the successful reliance on the Joint Application Development (JAD) process to identify and gather business requirements? Would JAD work in your company? Explain why or why not.    BSA 375Week 1 Discussion Question 2 Based on Tallon and Scannell’s (2007) article, describe information life cycle management (ILM) and the relationship

Metaphor Analysis - 1003 Words

Metaphor Analysis The Sea and Dry Land In his Preface to the play, Bolt informs the reader his main metaphors are the sea and dry land, to suggest the supernatural order vs. the human order. The sea is formless, vast, and unpredictable. The land is security, home, order, what is known. Thomas More paradoxically clings to the safety of law and land but finds himself swept by his religious faith out to sea. Bolt did not want a purely naturalistic play, he says, and the metaphors are a way to add scope and philosophic depth, as in a poem. Thomas More is a home-loving man with his house and family in Chelsea and their well-ordered ways. In addition, he is a lawyer who believes in the law as the safeguard of the citizens: â€Å"The law is a†¦show more content†¦43). Politicians are compared to boats on the ocean. Cromwell says of More, â€Å"There’s a man who raises the gale and won’t come out of the harbor† (Act Two, p. 119). He has raised a storm of controversy but tries to remain safe. More predicts that when Wolsey falls, â€Å"the splash would swamp a few small boats like ours† (Act One, p. 35). When King Henry visits More at Chelsea he pilots a new warship down the Thames, The Great Harry, literally exemplifying a threatening ship of state bearing down on the little domestic garden. Metaphors of the Self Related to the water imagery for the supernatural order are images for the conscience or self, a person’s integrity. â€Å"As a water spaniel is to water, so is a man to his own self† (Act Two, p. 123). A water spaniel is attracted to the water; it is his element, just as a man’s self or soul is the element he must swim in. More explains to his daughter that when a man takes an oath, â€Å"he’s holding his own self in his own hands. Like water† (Act Two, p. 140). If he opens his fingers then, breaking the oath, he has lost his self. When Norfolk appeals to their friendship to get More to change his mind, More says, â€Å"only God is love right through, Howard, and that’s my self† (Act Two, p.122). More identifies his essential nature with the mysterious ways of the sea, the supernatural forces, though he tries to cling to the land as long as he can. Animal MetaphorsShow MoreRelatedAnalysis of the Metaphor in the â€Å"Fisherman† Poem by Kurt Brown844 Words   |  4 Pages13 November, 2011 Analysis of the Metaphor in the â€Å"Fisherman† poem by Kurt Brown Life is a fishing ocean. This reveals the activities of man on a daily basis, where man has to go in search of his daily bread and the obstacles that he encounters. Brown’s poem, â€Å"Fisherman,† illustrates the sad condition of man and life’s struggles through the metaphor of a fisherman. Reading the poem makes me observe how life is in this period of recession, where man’s ego is far seen but his contentment is appreciatedRead MoreAn Analysis Of Budge Wilson s The Metaphor 1211 Words   |  5 PagesBudge Wilson’s, The Metaphor, is a bildungsroman that blueprints Charlotte’s transition from a young, moldable girl into an independent woman through juxtaposition, allegory, and symbolism. Charlotte is an awkward seventh grader, who transforms into a well-round tenth grader before the eyes of the reader due to the influence of her teacher, Miss. Hancock. Her mother, calculated and emotionless, is the foil to Miss. Hancock’s wild, u norganized spirit. Charlotte finds herself drawn to Miss. HancockRead MoreThe Analysis : The Birdcage Metaphor980 Words   |  4 PagesThe birdcage metaphor explains how â€Å"the large number of wires arranged in a specific way, and connect to one another, serve to enclose the bird and to ensure that it cannot escape.† This is commonly used to describe systemic racism that plagues today’s institution, whether on purpose or subconsciously. With this metaphor, each wire of the cage represents a system in society that traps minorities in a lower position compared to the dominant group. For Both Hands Tied, Unequal Times, and The New JimRead MoreAn Analysis of Use of Metaphors in Research1376 Words   |  6 PagesTea Party: a new metaphor for project managers An analysis of use of metaphors in research Submitted by: Ram Kumar Dhurkari (FPM/02/04/IT) Ankita Tandon (FPM/02/01/O) The use of metaphor in organizational research is to highlight features of a process by way of comparing and contrasting. The metaphor provides a method to analyze parallels between the metaphor and the organizationRead MoreCritical Metaphor Analysis Approach7941 Words   |  32 Pages| | | | I. INTRODUCTION II. OBJECTIVES III. MAIN CHARACTERISTICS OF METAPHOR IV. METAPHOR AND OTHER LANGUAGE FEATURES ANALYSIS OF MARGARET THATCHER’S SPEECH TO 1987 CONSERVATIVE PARTY CONFERENCE IN BLACKPOOL V. CONCLUSION VI. REFERENCES VII. APPENDIX I I. ------------------------------------------------- Read MoreTo Kill A Mockingbird Metaphor Analysis775 Words   |  4 PagesThe Mockingbird Metaphor Think of the saying, â€Å"you are the apple of my eye†. Most of today’s society understands that somebody is referring to someone that they cherish above all else. This phrase is a common metaphor that is used all around the world. Many times authors use a metaphor to convey a message without telling it right out to the reader. This technique is used by Harper Lee in her novel To Kill a Mockingbird. The title of the novel refers to persecution of the innocent which is highlightedRead MoreAnalysis of Metaphors and Symbols in Fahrenheit 4512249 Words   |  9 PagesFarris 3 Lauren Farris Mrs. Reid AP English 4 21 March 2006 Analysis of Metaphors and Symbols in Fahrenheit 451 Fahrenheit 451, by Ray Bradbury takes the reader to a time where firemen do not put out fires; they start them in order to burn books, because books and intelligent thinking is outlawed. By using a combination of metaphors and symbols in this novel, Bradbury deepens the intricacy of his central them that censorship and too much government control is dangerous, and men should beRead MoreRhetorical Analysis Of `` Catch `` By Chris Leggett Essay1200 Words   |  5 Pagesdepends on what the writer is trying to accomplish. What is most important is understanding what one is writing about and effectively delivering it. 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Politics and the English Language 1. When Orwell refers to dead metaphors, he means metaphors that have lost their authenticity and meaning, and has â€Å"†¦reverted to being an ordinary word and can generally be used without loss of vividness†, using iron resolution and fishing in troubled waters as examples. Original metaphors, ones that â€Å"evoke a visual image†, that he used to combat dying metaphors are â€Å"†¦more and more phrases being tacked together like the sections of a prefabricated

Geography of Jamaica Essay - 869 Words

Geography of Jamaica Christopher Columbus came upon Jamaica as his fleet sailed into St. Ann’s Bay on his second voyage of discovery to the New World in 1494. He described Jamaica as, â€Å"the fairest island eyes have beheld; mountainous and the land seems to touch the sky....and full of valleys and fields and plains† (Roberts, 141). Although founded by a Spaniard, Jamaica was eventually sold to England. Today, Jamaica is the largest of the English speaking West Indian islands. The tropical island of Jamaica, called Xamayca by the Arawaks, is situated in the heart of the Caribbean Sea, about 90 miles south of Cuba and 100 miles west of Haiti (Gleaner). The island is located strategically between the Caymen Trench†¦show more content†¦The national tree of Jamaica is the Soft Blue Blossom of Lignum Vitae. Farm crops consist of yams, sugar cane, cocoas, peas, beans, cassava, and illegal plots of ganga. Animal life is quite rich in Jamaica. There are no native animals on the island except a rare, small and brown bird called a coney, a little tree rat, a couple of species of bats and the manatee. The mongoose, the best-known of Jamaica’s wild animals, was introduced from India towards the end of the nineteenth century in attempt to control rats in the sugar cane fields. Lizards are plentiful, but snakes are scarce and none are poisonous. Insects fall into the usual classifications: beautiful and harmless and pestiferous [Roberts, 144]. Black widow spiders are the most lethal of insects. (There is an African folktale in Jamaican superstition about the black widow being cunning and clever) [Floyd, 14]. Jamaica has mosquitos whose population has been controlled to some extent since the mystery of yellow fever was solved. There are crocodiles, frogs, and a plethora of birds inhabiting most of the island. There are, in fact, over 200 species of birds on the island o f Jamaica. The island is believed to have been formed by volcanoes billions of years ago. As Jamaica evolved its climate and soil changed, from its original volcanic terrain, to provide more suitable conditions for life of all kinds. Its origination from volcanoes accounts for the abundance ofShow MoreRelatedJamaica: Land of Inspiration 858 Words   |  4 PagesJamaica: Land of Inspiration Jamaica is full of diversity. From religion, to ancestry, and even geography, Jamaica is always evolving. From the towering mountains all the way to the warm and sandy beaches, Jamaica is a sight to see. However, Jamaica was not always a happy and carefree place. The Jamaican people have suffered from war, disease, and slavery. Jamaica is a small and beautiful country that thrives with culture and should be studied by everyone around the world. Geography and Climate Read MoreJamaica And The United States1529 Words   |  7 Pages Jamaica and The United States Ever wondered why Jamaica is in debt and why the United states isn’t, all of this had to have happen by something. The English used the slaves to benefit themselves by growing cash crops to sell to England, over 300 years of England’s control Jamaica gained its independence on August 6, 1962. Jamaica didn’t have enough time to build a strong economy after independence, so they took a loan from the IMF (International monetary fund) which hadRead MoreWhat Is Geography?1066 Words   |  4 Pages What is geography to you? Well geography is the study of physical features of the earth and its atmospheres of human activity as it affects and is affected by this distribution of populations and resources.as well as land use and industries. Geography has do with many things such as history ,culture and society .the Japanese history, it has to do with feminist science it goes back further than all this . My topic about geography I have chosen to write about Mr. Christopher Columbus. ChristopherRead MoreMy Geography Sba Essay example1025 Words   |  5 PagesKingston and Green Wall in St. Thomas, Jamaica? By Kashaun Smith School: Wolmer’s Boys School Territory: Year: 2013-2014 Table of Contents Page Title Page Number Aim of Study Location of Study Area Methodology Presentation and Analysis of Data Conclusion Bibliography Aim of Study The aim of study is to determine and describe the coastal features observed along a section of Palisadoes Tombolo and Green Wall in St. Thomas, Jamaica. Location of Study Area Methodology Read MoreOverview of Cultural Anthropology1117 Words   |  5 Pagesï » ¿Cultural Anthropology The nature of the culture: farming, hunting, gathering, fishing, cattle raising, industrialization etc. The uses and measures of wealth. Jamaica has a history of farming, hunting, gathering and fishing going back to colonial days. This is when the British colonized the country in order to provide them with a number of agricultural products they could sell on the world markets. The most notable include: sugar cane, coffee, bananas, yams, citrus fruits, vegetables and fishRead MoreEssay on Jamaica: History, Government, People, Religion1238 Words   |  5 PagesJamaica: History, Government, People, Religion   Ã‚  Ã‚  Ã‚  Ã‚  Jamaica is a tropical island, located in the heart of the Caribbean Sea. Around the coastlines are beautiful beaches with crystal clear blue-green water. In some respects, this is the majority of what people know about Jamaica. In this orientation text you will better understand Jamaica’s history, the people who live there, the many different religions, geography, and governments that have ruled the land.   Ã‚  Ã‚  Ã‚  Ã‚  The land of Jamaica is veryRead MoreJamaican History Essay1309 Words   |  6 PagesJamaica: History, Government, People, Religion Jamaica is a tropical island, located in the heart of the Caribbean Sea. Around the coastlines are beautiful beaches with crystal clear blue-green water. In some respects, this is the majority of what people know about Jamaica. In this orientation text you will better understand Jamaicas history, the people who live there, the many different religions, geography, and governments that have ruled the land. The land of Jamaica is very small. TheRead MoreBiography of Dr Arthur Wint: Jamaican Olympic Athlete997 Words   |  4 Pagesoutstanding achievements, which is a distinction just below becoming a knight of the British Empire. From these achievements, it was inevitable that Wint would become a household name in Jamaica, 10 years before the country was able to achieve independence. After finishing his medical studies in England, Wint returned to Jamaica in 1955 to become the senior house surgeon at University Hospital in Kingston (Wint Returns). In 1976, the Black Athletes Hall of Fame inducted both Dr. Arthur Wint and Herb McKenlyRead MoreWorld Cultures : North And South America And Europe2266 Words   |  10 PagesNoah Weisman 10 May 2016 World Cultures 1: North and South America and Europe Project 2; Investigating Another Region An Analysis of Jamaica If I would visit anywhere in the world, it would probably be the proud and independent island nation of Jamaica. The island-nation of Jamaica is the third largest island of the â€Å"Greater Antilles,† a collection of larger islands in the Caribbean Sea, which is a specific section of the North Atlantic Ocean of the Western Hemisphere, specifically off theRead MoreRegional Critique of North America1454 Words   |  6 Pagesnotably, New York, Ottawa, Washington, New Orleans, and Detroit. These States have different features that shape environmental and economic growth. North America therefore, has various critiques for both human and physical geography. In the book North America: The Historical Geography of a Changing Continent by Thomas F. McIlwraith, and Edward K. Muller, the writer describes North America as a continent that developed gradually over many years. However, the statement â€Å"past† and â€Å"present† are simplifies

Environmental factors affecting Nespresso in China free essay sample

The micro environment on the other hand comprises the industry and market.   Religion, education, ethnicity, education and language, age group, family, cross cultural differences. In 1978, the Chinese government introduced a birth control policy of one child per family. (Newsweek 2014) This in the long run will reduce both sales and labor availability for Companies especially foreign brands like nespresso. The business culture in china is based on strong family ties and cultural network. Guanxi is a Chinese business practice of favoring a family and close friends prior to doing business. This could be unfavorable to foreign businesses like nespresso and other western companies. LEGAL FACTORS. Foreign trade laws, land ownership laws, patent and trademark laws, piracy laws, lobbying laws. According to reports, foreign firms cannot and do not acquire land as all land remains the property of the Chinese government. However the lease system provides foreign firms and corporation access to land for about a period of 50years after which the lease can be renewed. However the lease system provides foreign firms and corporation access to land for about a period of 50years after which the lease can be renewed. There was a case of McDonalds in Beijing who were forced out of their property by the government during the contract period (China unique, 2013). This spells an unstable working environment for nespresso. ECONOMIC FACTORS Economic factors include, Unemployment rate, exchange rate, inflation, interest rate, consumer discretionary income, labor cost. Unemployment: According to the ministry of human resources and social security of the PRC, there has been a significant decrease in unemployment rate in China from 4. 10 in the last quarter of 2013 to 4 percent in the second quarter of 2013 (Trading economics, 2014). This will increase salaries and wages due to scarcity of labor as only few of the population are unemployed. Similarly, Chinas inflation rate as reported by National Bureau of Statistics of China was at 2. 50 percent in January 2014 (Bloomberg business week Jan. 2014). This has caused a reduction in unemployment and an increase in wages. This might mean an increase in sales for western brands like nespresso and luxurious brands. According to ban and company luxury goods purchases has slowed down by 7percent as Chinese shoppers now do their luxury shopping abroad (Ban and company 2013). This might not be too good for foreign companies in china but it shows how passionate Chinese are for luxury brands. Chinas GDP were recorded at 7. 7 percent (9. 4 trillion USD) in the fourth quarter of 2013. (Bloomberg business week Jan. 2014) The above information shows that China’s economic environment would promote and facilitate business activities. (Trading economies, 2014). Lower unemployment rate implies high purchasing power of customers. Inflation will affect nespresso because suppliers will demand more. High interest rate means high return on investment. The higher consumer’s discretionary income, the higher their purchasing power especially for premium products like the nespresso brand. POLITICAL FACTORS. Factors present in the political environment include Political Stability, government involvement, trade barriers (tariff and non-tariff) Political stability: The three decades of reform in china has led to both a political and social landscape. (China daily Feb 2014). China has a unique form of political risk which is a constant battle between the central government and local government over applicable laws. For Nespesso, this stability and a clear understanding of local law would guarantee a stable business environment in the long run. Government involvement: The purpose of this is to protect domestic firms. (Protectionism). Government may impose barriers (tariff and non-tariff) on imports or foreign investment in order to protect domestic industries and to reduce competition. Although china has continuously opened its market for foreign investors, it has also place restriction on some foreign businesses in certain industries. For instance the restriction on American producers of autos, beef and steel into its market. (Bloomberg news April 2013) TECHNOLOGY. Technology when applied to work makes it easier, quicker and sometimes more efficient. The level of technology. Technology is inputs that improves an organization’s output. Technological factors includes machinery, communication, internet penetration, transport and logistics, social infrastructure. Internet penetration and logistics. See question 2 THE MICRO ENVIRONMENT INDUSTRY ANALYSIS PORTER’S FIVE FORCES. Suppliers: Local suppliers include; Yunnan Zheng coffee co ltd, Baoshan Yatong coffee commercial co. ltd, Dehong Hogu coffee co ltd, Yunnan Changshengda investment co. ltd, Kunming Qianxi industry and trade co ltd, Acme Fate international ltd (Alibaba, 2014). This shows that the supplier power is low because there are so many suppliers in the industry. Power of buyers (customers): With over 14million people in shanghai and other major cities of china and the tea drinking tradition of the Chinese people, there tend to be a high buyer power amongst customers. Also, the quest for luxurious band amongst Chinese consumers tend to influence buying power Competitors: The level of competition in china is high not just for coffee consumption but also for other hot drinks. In terms of luxurious coffee key players include Starbucks, costa, McDonalds, 85 degrees, pacific coffee etc. research from Mintel has shown that there has been an increase in the number of cafes from 15,898 to 31,283 between 2007 and 2012. (China briefing, 2013). Threat of new entrants: With the existence of so many players in the coffee industry it can be concluded that there is high threat of new entrants because it may seem that coffee business in China is attractive. Analysts say there will be a continuous increase in the consumption of instant coffee. (Euro monitor international). Industry rivalry: Competition is intense in the coffee industry in china as key player continue to compete in different ways. According to reports, there is a continuous fight for market share, who has more coffee shops etc. As Starbucks plans to have 1500 stores in china, costa coffee has stated their intention to increase its number to 2500 by 2018. Nestle and Starbucks has been competing for dominance of china’s coffee market for the last decade. While nestle has focused on being a ubiquitous brand, Starbucks has targeted the upper middle class. (Context china) QUESTION TWO According to reports, China has 618million internet users. 80percent of this number are mobile internet users. (ZDnet, 2014). The outbreak of mobile internet users drove the number from 500million as at December 2013. With this number of internet users, a firm would have no problem carrying out online sales, advertising, or communicating with its customers. A report by adage confirms that Taoboa and Tmall, two of china’s largest e-commerce company broke their last year’s sales record via the internet. Therefore many firms are capitalizing on the power of the internet by doing series of online promotion. (Adage, 2013) Online retail sale according to Bloomberg, went up by 2percent last year (adage, 2013). The surging internet purchase indicates that Chinese consumers are moving away from bricks and mortar outlets for their shopping. Opportunities of online CRM and sales include; Wider reach. Using the internet, nespresso can keep up with a large number of its customers on a daily or weekly bases. Advertising. Nespresso can also use the internet to advertise its product to millions of customers at the same time. This could be cheaper to operate too. Segmenting purposes. The record of customers and their previous purchase can help nespresso in automatically segmenting it customers based on purchase history Feedback and adjustment. Customer feedbacks is very important as these information can be used in making services or products better. Despite the attractive and promising nature of using the internet, investors and firms should also consider the drawbacks of using the internet for sales and communication. The Chinese government recently just imposed a new law regarding e-Commerce in China. The law stipulates that real names registration of sellers on third party platforms, strict seven days return policy, and also online payment market place must safeguard user’s privacy. (Pac net services, 2014) Another report says the government is imposing a law where all consumer to consumer online trading would have to register for a business license and  also pay taxes (China daily, 2014) Legal system. There are different legal restriction and regulation from government and regulatory bodies. Payment environment: the cash payment culture of the Chinese creates difficulties for online shopping. International credit cards are not accepted in most online shops. There is unavailability of credit card payment in most transactional websites. The online payment system in china is still at an infant stage. Logistics network environment: there is a restriction on foreign investment of logistics companies. Limited choices of delivery therefore, much more time is spent on delivery (jitm, 2007). QUESTION THREE Despite the large number of internet users I personally would recommend that nespresso adopt another marketing strategy as it will be very harmful to assume that the nespresso club would work in the Chinese market. From careful observation of the forces at work in the Chinese market environment, I can say that there is high level of government protectionism and regulation on internet businesses (Ecommerce) that tends to favor Chinese owned firms and businesses. Report has it that not only were a lot of websites blocked in china, there were also a Chinese replacement. Sites blocked include Facebook, yahoo, google, twitter, YouTube etc. according to report, the British newspaper The Guardian along with The New York times and Bloomberg news has been blocked in china for over a year. Motives for this act remains unknown (Taipei Times, 2014). Nespresso’s use of the internet is limited as not so much can be achieved due to interference by the government therefore using the internet could hinder performance as there is too much interference from the government. Nespresso should adapt its marketing mix to overcome the current situation of internet insecurity so as to reduce reliance on the internet. Though the internet can be used to position the nespresso brand image in the minds of the consumers for sales, or advertising or customer relationship but it won’t be wise business decision to apply the nespresso club concept in China because the government can decide blacklist them just like the case of Facebook. Nespresso should create more awareness about its brand to the Chinese public especially the less educated ones explaining the difference between house coffee and the nespresso brand Lastly, since there is already a tea drinking tradition amongst the Chinese population, nespresso should consider a local adaptation which involves offering other kinds of hot drinks so as to have a variety of products for it ever growing tea drinking customers.

Reboot free essay sample

I am awake, but my senses are not. The only thing I can grasp is a shrill â€Å"Beep – Beep – Beep.† My hearing slowly restarts, and suddenly I am smothered by muffled voices. Harsh fluorescent light creeps dimly through my eyelids. I try to look around, but I cannot control my body. I race around my mind trying to remember where I am and what had happened. But, for the first time in my life, my mind is totally blank. I freak out. I desperately try to regain my faculties faster. But I fail at every attempt. I can move my head! In an instant my world is a blur of color. The voices become clearer; their distance more discernible. My eyes try to focus themselves. Colors become more distinct. I know that voice – it is my dad. He is talking to someone – sounds like he is on the phone. The beeping is a heart-rate monitor. We will write a custom essay sample on Reboot or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page My mind slowly grasps the implications. Then the questions start. Why I am in the hospital?! What is my dad saying on the phone?! I try to sit up but can barely strain my neck to look over the unidentified mass impeding my vision. I see a human. My mind does its thing. What knowledge I have says it is my dad. Whoever it is they haven’t noticed I woke up. I try to speak. Nothing happens. I try again: â€Å"Ugggghhhh†¦Ã¢â‚¬  is all that escapes my lips. The man I think is my father doesn’t stop talking. I don’t think he heard me. I try to speak again, â€Å"Daa†¦dhh.† I am now exhausted, but I distinguish the words â€Å"hand† and â€Å"surgery† from my dad’s conversation. My memory floods back. I just had surgery on my right hand – the anesthesia must have just worn off. Wow, that stuff is totally wicked!